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Saturday, 5 September 2026 in
BC1 Business Channel One
The memory of the futureSharing innovation knowledge through authentic stories

Wanted, farmer of the future

🎬 Multilingual subtitles
✍️ By: Team BC1.NL

Marbel de Graaf of LTO NoordHow do you make young people aware of the interesting aspects of a profession they feel somewhat disconnected from? In the Netherlands, LTO Noord, Greenport NHN and the province Noord Holland have found a solution with Tech@Connect. They have launched a project to inspire more young people to pursue a career in the agricultural sector.

Farming Simulator shows what farming involves

Ilse Zaal, provincial executive of Noord HollandFor this, they use the popular simulation game Farming Simulator. This game allows players to “experience” what is involved in effective agricultural management. By introducing young people to the versatility of the agricultural sector in a positive way, there is a greater chance that they will consider a career in agriculture or horticulture.

Why use a game?

Jeroen NootFarming Simulator is a low-threshold way in. Young people who are far removed from agriculture come into contact with the profession through the game, become curious, and once that interest is there the step towards the sector itself is much smaller.

How did the school project start?

With an event called Gameday, where Farming Simulator was tried out for two days together with LTO to get young people enthusiastic about technical professions. That drew a large crowd. Even farmers in their seventies and eighties sat down at the simulator and drove off in the tractor. The agricultural sector then asked whether it could be taken into schools.

What do students learn from it?

The students themselves say they learn quite a lot from it, for example how to work the land, and that it can be useful at school. You can operate just about every machine with it: cranes, tractors, a telehandler, a loading shovel.

Is there work?

Plenty. In the northern region of North Holland alone there are thousands of vacancies, and that number is growing. At a careers day in Den Helder, students come to find out what is on offer.

More than boots and clay

‘Working in the agricultural sector is more than boots, clay and dirty work’,
says Jeroen Noot of Greenport NHN.
The job involves many technical aspects, andPlaying Farming Simulator the game shows young people how dynamic and high-tech this sector is. It highlights the use of modern equipment and allows players to experience the various challenges that an entrepreneur in the agricultural industry may face.

Special consoles for schools and events

Tekpark in Den HelderFor the 2022-2023 school year, Tech@Connect built special gaming consoles. These were used in secondary schools and high schools as well as at various events where young people were introduced to a wide range of professions. At Educational Institution Vonk in the northern region of North Holland, opportunities are being explored to use the game as a supplement to the curriculum. Since some adjustments are needed, they are currently investigating how to proceed with this.Michael Alderwegen of Tech@Connect

See also:
Digital Farming – data processing
Digital Farming, the challenge for open field growers

Frequently asked questions

This is a short summary of the film. Watch the video above for the full story.

Which vehicles and machines can you operate in the simulator?
You can operate almost any machine: cranes, tractors, a telehandler, a loader and more. In the film they work with a Fendt, for example, and you learn what is involved in threshing grain or mowing.
Why is working in agriculture more than boots and clay?
According to the film, agricultural technology plays an increasingly important role in the sector, with many digital technologies and both technical and management challenges. In the game you are a full entrepreneur and you make choices such as investing in wind energy or buying equipment, and those choices affect your earnings and your score.
How did the Farming Simulator school project come about?
It started with the event Gameday, where Farming Simulator was tested for two days together with LTO to get young people enthusiastic about technical professions, drawing a large crowd. The agricultural sector then asked for input, and budget was requested from and granted by the province to roll the project out to schools.
How does the game help young people choose agriculture?
Because the threshold is low. Young people, and city youngsters in particular, are far removed from the sector. The game shows that a farmer has to be an entrepreneur through and through, and entrepreneurship and earning money appeal to them. That is the way in, so they will go out into the field with a farmer afterwards.
Is there work in agriculture?
Yes, and more than there are people to fill it. In the north of North Holland alone there are thousands of vacancies, and that number is growing. In the film, secondary school pupils visit a careers day in Den Helder, in the Netherlands, to see what the work involves.
How is Farming Simulator used in school lessons?
At the Tekpark in Den Helder pupils practise on the consoles during class. Several computers can be linked together, so one pupil sits on the mower, another on the pickup wagon and a third drives onto the pit. They also learn that ploughing efficiently means driving the right pattern, a lesson from the classroom that they can practise on screen.
Where can I watch the full film?
These questions and answers are a short summary. Watch the full film "Wanted, farmer of the future" with all insights, examples and background at https://www.bc1.eu/wanted-farmer-of-the-future/